Can Brands Live forever and When Do Brands Die? with case study of TOYOTA Motors Co.Ltd. By Yasuhiro Naruse Introduction Brand management nowadays become one of the first concern for a company to obtain successful operation from any merchandising scale t...
Yasuhiro Naruse Report about Energy Drink” Yasuhiro Naruse 1 Overview of the product category Market for “Energy drink product is getting expanded more and more recently, and more products are being developed along with the trend of consumption. Expans...
1 Yasuhiro Naruse “Happy employees are productive employees ”?. 2 • Link between Happy and Productivity There are strong arguments about the relationship between productivity and happiness (The definition of happiness are described as, a state of mind...
A study of motives and needs , and consumption fashions in Energy D rink consumption as consumer behaviour -The rise of new consumption style - Yasuhiro Naruse 1 Table of Contents 1. Introduction..............................................................
Online security threats - An analysis of past, recent and future developments of online security threats and their Implications for E-Marketing Name: Yasuhiro Naruse pg. 1 Abstract / Background The significance of E marketing strategy is become larger...
Possibility for the third-world entrepreneurs to seek and satisfy customers on a global scale with “Online marketing tools” Name: Yasuhiro Naruse LD206 Yasuhiro Naruse 1 Introduction Marketing is the essential methodology to advertise products and stim...
1 -NISSIN Cup Noodle: “Freedom Project” Advertisement Campaign - Name: Yasuhiro Naruse 2 Introduction: history of the company and the product Thankful to the globalization, we can find every kind of food product in restaurant, supermarket, or even in o...
Yasuhiro Naruse Examination of Trade liberalisation in globalization 1. Introduction Ideas of trade liberalisation has been discussed and examined for a long time. Of those concepts has been con certed mainly by developed country, and developing country r...
Outline and assess the main analytical issues arising out of an investigati on of the origins of capitalism Name: Yasuhiro Naruse Introduction Capitalism has transformed its structure, definition and style since it was developed . Sometimes gently and som...
A Methodological Critique of “effects of branding strategy” Yasuhiro Naruse Introduction Branding strategy is nowadays taking significant role in marketing communication . However, theories, presumptions, and even definition vary in this field of study ...
An analysis of branding strategy of the Japanese mobile phone company Case study of NTT Docomo By Yasuhiro Naruse Yasuhiro Naruse, Graduate Diploma, 2009 I Abstract Nowadays, branding strategy has become priority in marketing. There is a numerous numb...